VeraCentra Collaborate

Localize Cross Channel Programs

VeraCentra Collaborate is designed to simplify the process of providing local marketers with marketing programs that generate sales. Marketing in a decentralized environment can be a real challenge. Regions, store levels, franchise owners or channel partners are driven to produce immediate revenues and if effective marketing materials are not available - renegade marketing programs begin to surface. Click here for Costco Success Story.

Unlike campaign tools that focus on a single activity such as web to print, VeraCentra provides a cross channel platform with all the tools corporate marketers need to create and make available relevant campaigns for local marketers. Plus, VeraCentra provides all the tools local marketers need to easily personalize and execute those campaigns. Click here to request a live demo and learn more about how VeraCentra Collaborate can work for your corporate and local marketing groups.

Features that make VeraCentra Collaborate the ideal solution for local marketing support include:

• Rights and privilege based, the local marketer sees only their customer data
• Dashboard views reflecting only the local marketers data
• Local marketers have access to marketing assets relevant to them
• Single click execution of pre-developed, multi-touch programs
• Execution in multiple channels; web, purl, email, direct mail, print, and mobile
• Personalization

Corporate marketing management is simplified with

• High level dashboard views and analysis
• Campaign creation
• Built in approval process
• Integrates with co-op or marketing fund systems