VeraCentra Complete

Turn Insight into Relevant Action

Customers are changing and marketing's ability to create valuable customer relationships has become far more complex and challenging. Today's customers distrust advertising, are less loyal, and they interact with companies on their own terms - using communication channels they prefer.

Creating and executing multiple channel specific campaigns is inefficient and can negatively impact the customer experience. VeraCentra Complete extends the Intelligence solution by leveraging centralized data with a multichannel communication platform that creates and automates meaningful interactions with your customers. Click here for Coit Success Story.

Unlike campaign management systems that focus on optimizing a single channel such as direct mail, VeraCentra's cross channel marketing platform provides all the tools a marketer needs to automate the delivery of meaningful customer communications including:

  • Personalization
  • Trigged delivery of communications
  • Multiple channels; web, purl, email, direct mail, print, mobile, in store
  • Automated offer management
  • Centralized asset management
  • Segmentation and list management

Click here to request a live demo and learn more about how VeraCentra Complete can work for you.