VeraCentra Intelligence

Turn Data into Insight

Because customers interact with your company using multiple channels - phone, web, in-store, mobile and so on, valuable customer and marketing data resides in disparate systems throughout your company. Data, in isolated silos means little, but connect the data with analysis, and you have a blue print for success!

VeraCentra Intelligence collects the data, no matter what format; whether it's internal or external - from spreadsheets to legacy systems - from POS to web analytics - and then centralizes and organizes the data for you. The web-based analysis and dashboard tools provide you with real time access to your data. Click here to view the flash demo.

The easy to use drag and drop functionality of the analyzing tool makes it simple for marketers to gain fast insight- the kind needed - to make smart decisions about:

Targeting Segmentation

Offers Trends

Modeling Customers

Create targeted lists instantly right from your analysis, and easily save and manage your lists for future targeted campaigns. Click here for Costco Success Story.

The dynamic visualization feature of VeraCentra creates important visual clues that help marketers focus on key conditions and trends.

Graphical dashboards provide transparency across the organization and helps marketing, executives and other stakeholders monitor progress against expectation by measuring against vital KPIs. The ability to drill down provides "the why" behind the numbers for fast diagnosis and gives the marketer the ability to quickly get back on track.

Eliminate the long wait for reports using VeraCentra's reporting feature. The reporting tool provides easy real time access to your data and offers the flexibility to create your own standard reports, or post reports for public view.