Localized MarketingEasy to Execute Marketing ProgramsIn the world of local sales offices, branches, stores or individual franchises, producing revenues as quickly as possible is always top of mind. Although marketing programs are an avenue to build increased sales, the collaboration between corporate marketing and the field can be taxing. Marketers work with cumbersome workflows, must manage marketing funds, worry about brand protection and reducing the risk of falling outside compliance. Some sales offices get around complicated workflows by creating renegade marketing programs -- while others endure the long waiting period for corporate approval. At the corporate level, marketers often have little insight into the performance of localized programs and are frustrated with the waste of marketing dollars poorly used by field sales.
Only VeraCentra enables the creation of multi touch/multi channel programs that can be deployed by field users with a couple of clicks. And only VeraCentra provides the visibility for both corporate marketing and the local offices to track performance, provide continuous improvement and to keep both groups on the same page. VeraCentra's one of a kind solution:
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